ATLAUA Inc.

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Adrian Goransch
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ATLAUA is the functional luxury beverage brand for athletes who cannot afford to lose tomorrow. We built two rituals: CALM, a CBD recovery drink with zero THC, and FLY, a hemp-derived THC and CBD unwind ritual, the alcohol replacement without tomorrow's cost. Athletes become owners through the Club of Athletes, earning equity as they help build the brand, so our distribution grows through people who already trust it.