BetEx

Website
Sports Betting

Company Bio

Wall Street–style trading for state-licensed sportsbooks

BetEx is a B2B, multi-jurisdictional event-contract exchange built for state-licensed sportsbooks. It licenses a white-label platform and high-performance matching engine that enables Exchange Tradeable Bets (ETBs) to be placed with licensed operators and traded on a closed-loop national network, creating a compliant secondary market for already-placed bets. Operators integrate their wallets, offer standardized props and loyalty rewards, and can leverage AI tools and composite bets to manage risk and deepen engagement. Designed to work within state regulations—not around them—BetEx helps sportsbooks unlock liquidity and new revenue beyond traditional wagering