BoldHue, Inc.

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Beauty Tech
TIME Innovation of the Year

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Rachel Wilson
Seed Extension / Seed+
United States
Consumer, Hardware, B2B
Personalized beauty tech for a perfect foundation match.

Founded on inclusivity, BoldHue shakes up an outdated industry to provide any skin tone with a perfectly matched foundation through our innovative device. It’s BoldHue’s mission to revolutionize the beauty industry with an approach that is completely customizable - for every unique individual. BoldHue is leading a movement toward a future of inclusive beauty. Setting the standard in one-of-a-kind, customizable beauty products, putting customers in control of their own journey.