PletePeers currently generates revenue by charging a flat fee whenever buyers and sellers complete transactions through our platform.
We’re building the trust infrastructure for social commerce in Africa, starting with Nigeria, where millions of transactions already happen daily through WhatsApp and Instagram but still rely heavily on blind trust between buyers and sellers.
Our primary customers are active social sellers and online businesses that want to close more transactions by making buyers more confident when transacting online.
As more commerce moves online, disputes and failed transactions are increasing. What we’re seeing is that the moment transactions become more reliable, more commerce happens: sellers close more transactions, buyers transact with more confidence, and repeat transaction behaviour increases.
We’re initially focused on high-frequency sellers who already transact consistently online and naturally drive large transaction volume.
Even a relatively small group of 50,000 active social sellers doing roughly 90 transactions monthly creates a path toward roughly $30M in recurring annual revenue from a small segment of Nigeria’s social commerce market alone.
Over time, revenue expands through higher transaction tiers, APIs, embedded integrations, and additional infrastructure services as more commerce flows through the network.
PletePeers is building the trust infrastructure for social commerce in Africa, starting with Nigeria, by making buyer-seller transactions more reliable. At this early stage, we’ve processed $12K+ across 400+ organic transactions with 85% repeat usage.