Runners and run clubs can join free, building the community network. Organizations, including race operators, gyms, retailers and event producers, pay for tools to manage events, locations, campaigns and engagement, with pricing designed to scale with usage and operational needs. Brands pay campaign and activation fees for sponsored challenges, Hunts, map experiences and location-based activations, with measurement of real-world participation and reward claims. We acquire communities through run clubs, starting in NYC, then grow runner engagement to create demand for paid tools and brand campaigns. Currently in beta, we are focused on validating adoption, willingness to pay and initial commercial partnerships.
STRYDLY connects runners, run clubs, events and brands in one live, location-aware platform. We give clubs tools to organize and grow, runners shared live activities and discovery, and brands measurable real-world engagement—starting with NYC’s running community.